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Lauren here -- these are just my random pictures in my life, thoughts and laughs at a lot of things. No other way to describe it. Have fun and don't take things so seriously :]

Tech + Digital + PR News: 10 Things To Know This Week

Stories to know this week: 1. Apple released iOS 7.1.1 with a faster Touch ID response and other fixes.

A Workplace Culture That Rewards Those Who Are Overworked Is Flawed

22. April 2014

A Workplace Culture That Rewards Those Who Are Overworked Is Flawed

From PRSA’s Issues and Trends email this morning, this post came in from Fast Company Why You Need to Stop Bragging About How Busy You Are. It’s honestly my favorite post I’ve read in many months.

The problem today:

“A work environment where logging in long hours and complaining about not having any time in the day is considered a status symbol and a sign of success.”

o-BUSY-facebook

We’re all busy. I volunteer…

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Trying out our walking desk today! #exercise #workfun

Simple Formula for Your Résumé That Can Get You Hired Anywhere, via Google VP

21. April 2014

Simple Formula for Your Résumé That Can Get You Hired Anywhere, via Google VP

10C3The New York Times just finished a two-part series on How to Get a Job at Google (part 1 and part 2). The posts covered ways to get hired at Google, the five hiring attributes they look for and advice for résumés and job hunting in general.

Laszlo Bock, the senior vice president of people operations for Google (the guy in charge of hiring) had this to say about how you can write a good résumé:

“T…

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Appetizers, entrees and dessert at three different places!! #bucketlist #HappyEaster
Obsessed. Best way to start a warm Saturday morning!! @starbucks coffee.

Tech + Digital + PR News: 10 Things To Know This Week

17. April 2014

Tech + Digital + PR News: 10 Things To Know This Week

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Stories to know this week:

1. Over the course of three months, Mazda posted images and videos on Instagram that plotted the course of a Mazda vehicle. Neat marketing on Instagram. 

2. PR agencies, like Weber Shandwick, have started using data tools to identify target audiences and study behavior.

3. Google debuted their modular phone conceptat Project Ara Developer’s Conference. Very exciting…

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Problems With Blogger Outreach + The Shift to Influencer Marketing

16. April 2014

Problems With Blogger Outreach + The Shift to Influencer Marketing

InfluencersThere are numerous problems with blogger outreach programs and reaching out to bloggers blindly to cover your brand or new campaign.

  1. Finding them on a blogger database often yields inaccurate data.
  2. You want free promotion, but bloggers need and want to get paid.
  3. The blogger you find may not match your brand voice.
  4. The bloggers you target may already cover a competitor.
  5. The bloggers you find and…

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Celebrating Diversity: Highlights from “The Next America” report from Pew Research

14. April 2014

Celebrating Diversity: Highlights from “The Next America” report from Pew Research

There’s no doubt America is changing. We’re becoming majority non-white at the same time a record number of people are going gray. Pew Research’s new book The Next America draws on research “to paint a data-rich portrait of the many ways our nation is changing and the challenges we face in the decades ahead.” 

As you’ll see below, the older and younger generations tend to not think alike or vote…

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Took my @starbucks out to the #beach today!! What a beautiful day.